Samsung has yet again launched a class of the art gadget not so long after the company rolled out Galaxy S5, a flagship phone that saw the mobile manufacturer sell more than 10 million units in its first month.

The kings and Queens of selfies cannot afford to miss out on this. The Samsung Galaxy K Zoom a camera specialized smartphone that blends advanced digital camera technology with the heritage of Samsung's industry-leading Galaxy devices to offer a unique and sleek device.

The Samsung Galaxy K Zoom is designed to appeal to a generation of users that enjoys documenting everyday experiences by taking photographs and videos using their smartphones and sharing them with family friends through social media. It also represents a new category of camera-specialized smartphones that balance great smartphone performance with a heavy focus on the camera system, to offer a more intense picture and video taking experience than other Galaxy devices.

We all agree that photographs no longer need a professional and the Galaxy K Zoom confirms that. Equipped with a 10x optical zoom, 20.7MP camera and Selfie Alarm that works well in low-light shooting environments and enables users take timed selfies. you no longer need to carry the camera with you. The device is a double edged sword.

To support the great smartphone performance that comes with all premium Galaxy devices the Samsung Galaxy K Zoom is also equipped with a Hexa core, which is 1.3 GHz Quad-core and 1.7 GHz Dual-core, as well as outstanding power and performance for fast browsing, quick multi-tasking, smooth UI transitions and better gaming performance.

Equipped with the Optical Image Stabilization (OIS) functionality, the Samsung Galaxy K Zoom is able to reduce the blur caused by camera movement during exposure, a feature that comes in handy in low light, when zooming in and when recording videos.

Additionally, the new device integrates the most advanced camera usability features and functions, including Auto Exposure/Auto Focus Separation for the precise balance of light and clarity, next-generation Pro Suggest mode which offers 10 optimized filter settings, Selfie Alarm that allows users to take timed selfies with ease, and object tracking for a clear, focused shot of a moving subject.

"With the growth in popularity of social media and content sharing among smartphone users, we develop innovative devices that blend the best of smartphone and camera features, because our research has shown that users are no longer content with having to choose between the two," said Samsung Electronics East and Central Africa Internet and Mobile Director, Manoj Changarampatt.

"With the Samsung Galaxy K Zoom we present a fully functional smartphone and powerful camera in one slim, sleek device, allowing our users to enjoy the benefits of a great Samsung smart phone with a fantastic camera that is not only easy to use, but is also portable and light." He added.

The launch demonstrates Samsung's commitment to creating products that meet the diverse demands of our consumers. The new Galaxy K Zoom empowers users to effortlessly capture and share their most important everyday moments in stunning clarity, with the convenience and connectivity of a Galaxy smartphone, for a unique, all-in-one mobile experience.