Mail and Guardian has launched New Africa Digital News platform which aims on delivering quality African news and information through mobile devices from a mature perspective rather from the tired metaphor of an emerging giant.

Not only targeting Africa, the platform also feels the rest of the world needs to understand Africa better and with this will use an evidence based, non-dogmatic and analytic approach exploring the new opportunities that technology, social media and crowd-sourcing tools offer to do that in new ways.

Mail and Guardian Africa aims to be the leading and most important commercially successful contemporary voice on African issues. News analysis, insight, commentary and investigative journalism will be the hallmark of this Pan African platform.

The firm has established their offices in Nairobi where the Mail and Guardian editor will lead selected contingent of creative and African journalist and editors  operating across the continent.