Samsung Electronics kicked off IFA 2014 with a wide range of curved TV and audio products providing total curved solutions for the ultimate immersive entertainment experience.

The company is showcasing 17 curved TVs in FHD, UHD and LED ranging in size from 48" to 105"; its revolutionary 105" Bendable UHD TV, and a new Curved Soundbar, setting the pace as the undisputed leader of the curved market trend.

This year, Samsung has introduced the widest selection of Curved TV and audio products ever, with 17 curved TV models in UHD, FHD and LED, ranging in size from 48" to the world's largest 105" Curved UHD TV, which was launched in the European market in July.

The electronics manufacturer is also introducing Europe to its revolutionary Bendable UHD TV, the world's first and largest bendable television. Boasting a versatile and eye catching 105" UHD display and a 21:9 aspect ratio, the Samsung Bendable UHD TV seamlessly goes from flat to curved, allowing users to decide how they want to  watch TV – on a flat or curved panel – for an optimized viewing experience

As the world's largest Curved UHD TV, the 105" Curved UHD TV features a panoramic 21:9 aspect ratio that allows consumers to enjoy an immersive cinematic experience at home. Boasting an 11 million pixel (5120X2160) screen resolution, it delivers five times the resolution of Full HD and adjusts any content to UHD resolution. Additionally, Peak Illuminator, Samsung's proprietary picture quality technology, registers subtle differences of brightness and highlights contrasts to expand the range of brightness on the screen for better details, in even the darkest screen images.

As well, the Samsung 105" Curved UHD TV features a powerful 160W built-in speaker, providing consumers an even greater immersive viewing experience while its Timeless Gallery design is a beautiful addition to any home interior.

This newest creation from Samsung features a Timeless Gallery design and a curvature of 4200R when curved. It also offers UHD Dimming and UHD Up scaling for more detailed picture optimization, reduction of light diffusion and enhanced contrast for incredible picture quality.

Extending the curved experience beyond TVs, Samsung announced the HW-H7500, the World's First TV-matching Curved Soundbar that pairs with Samsung's Curved TVs. Its elegant curved design is reminiscent of a symphony concert hall, offering an 8.1 soundsystem with powerful surround sounds on each end.

Samsung also unveiled its newest Wireless Audio Multiroom, the M3. This new, highly affordable addition to the Samsung family of Wireless Audio Multiroom offers two-way speaker functionality and simple control from your smart device to easily bring all your scattered music sources together into one system

The company has partnered Spotify for users to be in a position to have their music follow them throughout the home and also allow them to play more than two Samsung Wireless Audio Multiroom at once.